SMIITY, mobinteg’s smart tourism app, is finalist of the 5th edition of the App Tourism Awards 2018, in the category “Best International Tourism App – Tourist Guide”. It is the only Portuguese app competing in the final of the competition, which will take place on January 18 at FITUR in Madrid.
“We are very proud that our app SMIITY – SMart Interactive cITY is a finalist in the App Tourism Awards 2018 competition, in the International/International Destinations category,” says Guillermo Rosingana, mobinteg’s country manager for Spain and Italy. “Being a finalist in this competition in the ‘FITUR Know-how & Export’ Auditorium at FITUR 2018 validates, once again, the strong investment mobinteg has been making in its internationalization,” he adds.
About the Spanish market, Guillermo Rosingana considers that “Spain is a very receptive market to our solutions focused on the Smart Tourism sector. With the arrival of smartphones, tablets, smartwatches and wearables, new technologies have put themselves at the service of the tourist”.
And it also defines the profile of the new “digital tourist”: “This new digital tourist, hyper-connected and multi-channel, used to using his mobile devices and applications at home to interact with the world and make his life more convenient, needs to be connected and have access to mobile services throughout the various stages of a trip (before, during and after).”
“SMIITY responds perfectly to this need of the ‘smart tourist’, whether in preparing the trip or interacting with the destination. Our app is a key element for the new smart tourism destinations,” concludes the country manager.
The winning apps in each category will be announced on January 18, 2018 at FITUR (International Tourism Fair), a tourism fair held annually in Madrid.
The goal of the App Tourism Awards is to reward the best apps, Spanish and international, that in one way or another help improve the experience of tourists traveling.